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Google Smart Canvas Coming Later This Year
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Posted by satis
May 23, 2021 at 03:57 PM
I think it’s more that given that over 90% of Google’s revenue comes from advertising, their modus operandi has been to expand into areas for limited periods, while never admitting it, in a throw-spaghetti-at-the-wall approach to see what sticks (is popular, profitable, sticky to users, and generates needed data).
Much of it doesn’t and in those cases they cull ruthlessly. They can afford to build fiber in cities, or try deploying W-Fi blimps in Africa, or attempt multiple email redesigns, or sell smart speakers and routers, because that’s how the company is built to act. They’d rather offer services for 2 years than not offer them at all. Netflix is even more remorseless in its decision-making: the algorithm is king.
Google will continue to throw that pasta until their ad revenue declines. That time could be measured in years, as the European Union seems slowly but surely heading to declare Google’s Real Time Bidding (RTB) system as ignoring GDPR protections.