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Infohesive
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Posted by Pierre Paul Landry
Feb 5, 2008 at 04:50 PM
Stephen Zeoli wrote:
>Then there is a name… for a company that calls itself 2brightsparks, I would have expected a better name. Infohesive? Sounds like a household cleaning product. Actually, reminds me of Surfulator… another fine piece of software with a goofy name.
About names… any cool suggestions for better name for SQLNotes?
Posted by Stephen Zeoli
Feb 5, 2008 at 08:01 PM
I already suggested a couple of names: “Grand Vista” and “EchoNotes”
Here are a couple of additional ideas:
“Freedom Notes” because you are not limited in the ways you can view your notes.
“VistaBase” again because of the many ways to view your data.
“SkyNotes” because the sky is the limit (plus it sounds a little like SQLNotes)
Steve Z.
Posted by Alexander Deliyannis
Feb 5, 2008 at 08:30 PM
Pierre Paul Landry wrote:
>About names… any cool suggestions for better
>name for SQLNotes?
I’m afraid that ‘coolness’ is in the eye of the beholder. I personally find both Infohesive (Information + Cohesive, I guess) and Surfulater (Surf U Later) very cool names. However, just the number of people (including Surfulater users) that call it Surfulator attests to its limited success. The simple change of E to O brings up images of Terminator, Predator etc
If SQLnotes was targetted to the programming community the name would be fine (though it could be confused with a database development helper). Assuming that it is targetting the broader community of power users, such as most of us in this forum, i.e. those looking beyond the programs that are usually bundled with a PC, I would state a simple marketing truism: customers are interested in the Benefits rather than the Features, and even less in the internal workings of a tool.
Whether we like Microsoft or not, they have followed a rather consistent and straightforward, as well as creative naming convention with their programs, that highlights well enough what they are useful for. Few would wonder what Onenote is supposed to do.
Other characteristics of a good name: simple, memorable (Surfulater apparently isn’t), unique, accessible: putting My in front of a product or service makes it instantly personal. Think of Mybase and Myinfo (even better). Some have opted for something totally irrelevant but simply ‘nice’, like Oracle or Noah. Apparently Zoot was once called InfoSnatch; I am fortunate not to have known this earlier or I would have never tried it. One of the worst names that I can think for a database program is IDEA! (though I still like the actual application).
What are the benefits of SQLnote? It can handle structured numerical data as well as organise textual notes. It can be the basis for a personal accounting system as well as writing tool. It is actually very versatile, but it does take time to get used to. Even UltraRecall, which most have found complex, doesn’t expose its ‘inner workings’, i.e. tables, the way that SQLnotes does. I would say that SQLnotes then is a power tool like a Black&Decker drill, whose mechanism one can actually feel.
So, closing this ‘food for thought’ session, here are some unfiltered naming ideas in order of creation; hopefully, more will follow: DataAid, DataMaid, DatAssist, UniData, OmniData, InfoGrid, DataGrid, InfoMaid, Personal Data Assistant, DataWord, InfraNote, DependAble, TotalBase, Oxy, AB3, DataBrain, DataLove, DataGlove, InfoGlove, InfoLove, InfoJoy, DataJoy, BeyondData, goData, goInfo, CheckThis, ClickMan, quickData, DataPower, OmniAccess, Manip, Greg, Lx, Clyde, InfoCruise, DataZen, DataDo, InfoDo, OmniDo, DataClay, DataRubik, DataSmith, InfoSmith, NoteSmith, InfoMike, InfoMickey, DataMaster, NoteLine, InfoDaddy, DaddyCool, DataCool…
Pierre, one last thing: as I said in another post I have installed SQLnotes and am quite impressed by what it can do. On the other hand, I find it minimally intuitive, perhaps because I’ve never been a regular Ecco user. I think one of the best ‘promotions’ you can do when you have reached a usable form would be to provide several integrated templates like the Inventory Solution. A lot of people have said that they didn’t understand Zoot until they played with the sample databases.
Cheers
alx
>Stephen Zeoli wrote:
>>Then there is a name… for a company that calls itself
>2brightsparks, I would have expected a better name. Infohesive? Sounds like a
>household cleaning product. Actually, reminds me of Surfulator… another fine
>piece of software with a goofy name.
Posted by Stephen Zeoli
Feb 5, 2008 at 08:51 PM
Alexander Deliyannis wrote:
>I’m afraid that ‘coolness’ is in the eye of the beholder. I personally
>find both Infohesive (Information + Cohesive, I guess) and Surfulater (Surf U Later)
>very cool names. However, just the number of people (including Surfulater users)
>that call it Surfulator attests to its limited success. The simple change of E to O
>brings up images of Terminator, Predator etc
I can see your point, Alexander, but I personally find these names too gimicky. It’s not a matter of coolness… although that doesn’t hurt. I agree with you about simple names like MyInfo and OneNote. Maybe a name like FirstNote would be good. Sounds even better than OneNote.
Surfulater (sorry I spelled it wrong in my other post) is a terrific program—I don’t use it because I’ve got other software doing the same duty, but I admire Neville’s commitment. As much as I make fun of the name, I’m not sure that a better name would make a lot of difference in sales. But who knows? Maybe if he called it “HangTen” and had the slogan “Surf the Web on your terms” or something like that people would gather.
I guess it is why some people make big money naming products. As you can tell from my suggestions, I’m not one of them.
Steve Z.
Posted by Dominik Holenstein
Feb 6, 2008 at 08:56 AM
Infohesive = Info(rmation) + (Ad)hesive
Dominik